How Design Impacts the Bottom Line

Posted By: Brian Keller | Mar 7th, 2008 @ 10:11 AM
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How Design Impacts the Bottom Line
Speakers: Dave Blakely; David Watson; Jason Brush; Jimmy Kim; Luke Wroblewski; Will Tschumy (Moderator)
Description: Is good design good business? Listen to these customers discuss how good design helped them: - Reach the market faster with lower development costs - Increase the revenues and retained earnings of their products or services - Increase market share You'll hear how design has created real competitive advantage for businesses across the spectrum from consumer to business brands. Hear from the design professionals who did the work, and the customers who hired them.
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